Everyone’s Selling You the Wrong AI Solution

Here’s What Founders Actually Need to Scale

Let’s get right to the point: the AI hacks being sold to founders and consultants are trash.

Every “guru”, course creator, and consultant is rushing to help you “leverage AI” by teaching you how to:

 

• • Generate LinkedIn posts faster
  • Write email sequences automatically
  • Create lead magnets with ChatGPT
  • Reply to comments and DMs with an AI bot

 

Yep, those tools can definitely create more content. If you like sounding like a robot who washed down a business jargon dictionary with a gallon of Red Bull.

But is more content what you really need? You’ve already got a waitlist, but can’t take on another client without working on Sundays and missing (another) of your kid’s soccer games. How does more (crappy) content help fix THAT problem?

You’re not stuck because you need more content. You’re stuck because you’re drowning in delivery.

 

You Can’t Scale Yourself

If you’ve built a successful consulting firm,, you already know how to get clients. You’ve probably established a voice and a brand that AI cannot mimic. You don’t want to outsource your thought leadership that made you successful in the first place.

Your problem isn’t content, or marketing, or managing LinkedIn. Your problem is every task requires your expertise, and you can’t duplicate yourself.

Every client engagement requires:

 

• • Custom assessment frameworks
  • Strategic decks formatted from scratch
  • Scorecards updated manually
  • Reports written and rewritten
  • Follow-up materials prepped individually

 

You’re spending hours per week on deliverables that follow the exact same structure every single time. That’s not a content problem. That’s a capacity problem.

And the AI “solutions” everyone’s selling you don’t touch it.

 

I’ve Been There – and I Got Out

I’ve founded and exited six businesses before becoming a full-time Scaling Up coach and then transitioning to AI consulting. During that time, I’ve had dozens of conversations with founders, business owners, and consulting firm leaders who needed leverage to scale, wanted to use AI, but were getting terrible advice on where to start. Everyone is being sold on “all-in-one” AI platforms, plug-and-play AI content generators, or AI “agents” that promise to “AI-ify” your expertise into a neat package you can deliver easily.

But that is the wrong answer.

These tools are never as simple as they seem, never do what they promise, and risk your reputation with false, generic, or sloppy outputs that require more time to correct than to generate on your own.

The solution is not to plug in an AI tool. It’s systematizing your standard deliverables and processes—then automating them with the right, curated AI stack.

I’ve run a consulting business. I’ve built assessments and scorecards and strategic frameworks over and over. I know what it feels like to spend Sunday afternoon formatting a deck while watching a football game.

I know where the repeatable work lives in a coaching practice. And I know how to systematize it.

 

Free Your Mental Energy

The first step is to understand exactly how your operational process works, identify standard practices and deliverables, clean-up data sources and inputs, and THEN determine where AI can speed things up, add efficiency, or increase clarity.

Yes, every client’s data and context is unique and you need to embed your judgement and insights. But, when the operational processes are consistent, AI can take over the tedious tasks that don’t require your expertise to complete.

In other words, you do the thinking, while AI does the tasks.

Imagine:

 

• • Your assessment framework automatically populates with client data
  • Your scorecards update themselves based on structured inputs
  • Your strategic decks are generated from templates with your insights embedded
  • Your reports compile automatically with your methodology baked in

 

You’re not removed from the process. You review, refine, and add strategic insight.

That’s how you use AI for leverage.

 

What You Need to Make AI Work for You

Not every business is ready to leverage AI in this way. If you are just getting started, still testing processes and approaches, or working to fill your pipeline, AI is not going to help (in fact, it will likely be a distraction). But, if you:

 

• • Already have standard processes and deliverables
  • Are drowning in delivery, not struggling with sales
  • Want to scale your practice without spending more time working
  • Want to focus on personal and professional growth, not dashboards

 

Then we should talk.

 

The AI Leverage System

Creating more crappy content with Claude won’t help you scale. You need a complete methodology for systematizing and automating the operational work in your business.

Which means:

 

• • Mapping your repeatable deliverables and identifying what can be automated
  • Documenting your frameworks in a way that preserves your expertise
  • Building AI infrastructure for execution while keeping you in the loop
  • Creating systems to prep your work that you review and refine

 

The goal is to get you out of the tedium of manual tasks and free your mental energy to focus on the things that make your business better, smarter, more innovative, and more in-demand. 

 

• • Spend your time on innovation, strategy, and business development
  • Develop more sophisticated methods and approaches
  • Strategically grow your business, without investing more of your time.

 

That’s what AI should be giving you the freedom to do. Not helping you post more on LinkedIn. Helping you scale your business without scaling your hours.

 

Your Expertise Can’t Be Replaced by AI

Everyone’s rushing to sell founders and consultants on AI. But most of them are trying to convince you that AI can do all of the thinking for you. That is not what any expert-led business owner wants to hear.

You started your business because you wanted to do the thinking. Not because you wanted to become an expert at creating spreadsheets. I’m interested in helping you eliminate the mundane tasks, so you have more time for the engaging work: collaborating with clients who require your expertise.

If you’re drowning in delivery and ready to build real leverage, let’s talk.